The Dom Perignon Experience
Dom Pérignon
December 2019
London - United Kingdom
Celebrating the Dom Pérignon customer experience!
This connected experience has been developed for Dom Pérignon to elevate and celebrate their customers in bar and club environments. From an animated ice bucket for club parades, to a takeaway wearable shield, glasses that magically sparkle when champagne is poured in them, and glittering coasters for individuals ordering a champagne glass at the bar – these prototypes aim to create an ecosystem of innovative assets which enhances the brand’s visibility in nightclubs and brings people together. They can also be connected together to add a truly immersive layer to the experience.

Outform: Account Management, Design Direction
Experiential Concept Design, Set Design, Content Creation, Hardware & Software Design & Development, Installation




